Washlava case study

Positioning

Story Narrative Solution

Marketing

Objective

To educate the marketplace into a new technology paradigm, Washlava used story narrative to delineate needed messages for customers, business partners and investors.

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Brand Identity

We extended the brand into multiple collateral pieces including store signage, powerpoint slides and email templates.

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Multi-Audience Site

A two sided market place needed a singular website that functioned differently for various stakeholders.  We designed and developed their website to showcase the business propositions to each shareholder group while maintaining the clean, modern brand feel. 

"Sorting out life, one cycle at a time."

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In Store Design

Create in store design to bring brand visual and voice to the customer experience.  Included "voice of brand" signage, instructional signs and large format back wall evoking good clean fun puns.   

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App

Visual design of app focused on clarity and simplified user experience for new customer behaviors and digital transition of laundry experience.

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Animated Video

Concept, storyboard and create explainer video to launch product to store owners and detail out new technology and benefits.  

Watch the Video here.

Results

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40% increase in B2B leads

30% increase in website conversion

60% increase in page visitors

Doubled monthly brick-and-mortar walk-in visitors

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